Muscle

Kai Greene: How To Appreciate The Bodybuilding Aesthetic | Generation Iron

Kai Greene: How To Appreciate The Bodybuilding Aesthetic | Generation Iron



What do you see when you look at a bodybuilder?

Kai Greene is able to take the intangible and express them powerfully – both with his muscle and his words. That’s what makes him so unique in this industry. It’s no secret that bodybuilding has a tough time finding a mainstream audience but it might all be because of the way we first look at bodybuilders. In our latest extended scene from the Generation Iron film, Kai Greene explains that if we change our perception of what massive muscle actually means – what it actually stands for – then we can make the first step towards appreciating the sport of bodybuilding as a whole. Check it all out in the video above.

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